Partners & Heads

Anumeha Gaur

Partner & VP, BDI & BDA · Brand Defence & Intellectual Property Rights

Certified Fraud Examiner with more than 17 years in IPR, brand protection and investigations at Microsoft, Siemens and React, who leads BDI's brand protection and IPR engagements and manages client accounts.

At a glance

17+years in IPR and investigations
11+years on Microsoft anti-piracy cases
4South Asian markets led at React
360°investigation scope she leads at BDI
CFECertified Fraud Examiner, ACFE
MBAin IT, on a B.Tech in computer science

Profile

Anumeha is a Certified Fraud Examiner with more than 17 years in intellectual property rights, brand protection and investigations at Microsoft, Siemens and React, before joining BDI in 2025.

At Microsoft she built the evidence behind anti-piracy, anti-counterfeiting and Digital Crimes Unit cases that went to legal action. At React she ran investigations across four South Asian markets: India, Bangladesh, Nepal and Sri Lanka.

At BDI she is Partner & VP and leads Brand Protection & IPR engagements: counterfeit products, fake dealers and online impersonation, backed by OSINT and Power BI analytics. She is also client account manager on BDI's engagement-leadership teams, with a lead role in cement and building materials.

She holds an MBA in Information Technology from AIMA, a B.Tech in Computer Science and a qualification in Cyber Laws from the Indian Law Institute.

Sector experience

  • Cement and building materials (lead)
  • Technology and software
  • Industrial engineering software
  • Brand owners and consumer goods
  • E-commerce and online marketplaces
  • Cyber and digital crime
  • Legal and IP enforcement

Regional exposure

  • India (home market)
  • Bangladesh
  • Nepal
  • Sri Lanka
  • Global: Microsoft Digital Crimes Unit programmes

Areas of expertise

  • Brand protection and anti-counterfeiting
  • IPR and trademark enforcement
  • OSINT-led investigations and profiling
  • Due diligence and fraud investigations
  • Evidence and intelligence for litigation
  • Analytics and Power BI dashboards

Experience

  • BDI, Partner & VP, 2025–
  • React, Investigations Manager, 2021–25
  • Microsoft Digital Crimes Unit, Tech-fraud analyst, 2016–20
  • Siemens, Licence compliance, 2016
  • Microsoft, Anti-piracy analyst, 2009–15
  • DSI Software, IT Recruiter, 2008

Qualifications

  • Certified Fraud Examiner (CFE), ACFE
  • MBA (IT), AIMA
  • B.Tech, Computer Science
  • Cyber Laws, Indian Law Institute
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